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Pharma cautious about rushing towards direct-to-consumer drug sales

19 August 2025 | By Catherine Eckford (European Pharmaceutical Review)

Disruption to traditional distribution channels is anticipated to hinder widespread adoption of the channel.

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Bristol-Myers Squibb reports fourth quarter and full year 2014 financial results

28 January 2015 | By Bristol-Myers Squibb

Bristol-Myers Squibb Company (NYSE:BMY) today reported results for the fourth quarter and full year of 2014, which were highlighted by strong global sales for priority brands and important advances in the company’s immuno-oncology (I-O) portfolio.

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Pharma cautious about rushing towards direct-to-consumer drug sales

Bristol-Myers Squibb reports fourth quarter and full year 2014 financial results